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Over the years, there have been subtly changing trends in social event planning. This year is no exception. Here are some social event planning trends that emerged this year that planners should take note of:
Use of Social Media
Many planners are now using social media as a tool to help them coordinate events with sponsors and colleagues. Social media has a unique advantage over phone calls and emails. It promotes a collaborative environment where participants can bounce off each other’s ideas.
Location means a lot more than it once did. Those participating in small events need access to venues that not only support the various activities on the roster, but those within walking distance of public transportation.
Use of Modern Technology
Modern technology has changed the way that event planners do business. The ability to streamline important information both quickly and effectively has become an integral part of their business operations as cloud-based platforms and smart phones encourage collaborative environments.
Team building is one of the most important facets of running a business. Because of this, social event planners have begun to coordinate events aimed expressly at team building. Team building events are often of a thrill-seeking nature, such as skydiving or white water rafting.
Social event planners used to give more thought to the overall cost of a venue rather than the food that would be served. This is no longer the case. While budget is obviously taken into consideration, food is becoming an increasingly important factor when considering a venue for social events.
Yes, believe it or not. Social event planning is going green! This year, whether or not a venue has been eco-friendly has weighed heavily on whether or not the event planner chose to book it.
About the Author
Marshall Crawford is the Sales & Marketing Manager of Business Expo Center, a popular and centrally located Orange County conference center. Marshall has a lot of experience helping businesses, organizations and groups plan and host their events and loves doing so. He takes pride in working closely with clients to help with their business event planning and works with his team of Orange County event planners to ensure that his clients' expectations are far exceeded.
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